3 Credits (3 Contact Hours)First in a two-part series that continues withELE 3150 or MGT 3150 assessing entrepreneurial opportunities. Focuses on creativity, idea generation, market opportunity analysis, strategy, and methods of entry. Opportunity analysis may be developed into a full new venture plan in ELE 3150 or MGT 3150. May also be offered as MKT 3140. Preq: Junior standing.
