Nov 24, 2024  
2022-2023 Graduate Catalog 
    
2022-2023 Graduate Catalog [ARCHIVED CATALOG]

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MBA 8550 - E-commerce Platforms

3 Credits (3 Contact Hours)
The focus of this course is to explore key E-commerce channels and their role in driving brand sales and business growth. Topics include an exploration of E-commerce platform tools, Direct to Consumer platforms, Enterprise Resource Planning (ERP) for business, and business solutions for customer service and conversion strategies.



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