Feb 05, 2026  
2025-2026 Undergraduate Catalog 
    
2025-2026 Undergraduate Catalog
Add to Portfolio (opens a new window)

MKT 3240 - Introduction to Professional Selling

3 Credits (3 Contact Hours)
Introduces contemporary theories about selling in the context of long-term relationships as a foundational framework for effectively influencing others. Role playing, video-taped presentations, and other techniques are employed to enhance interpersonal communication skills. Preq: Membership in the Sales Innovation Program.



Add to Portfolio (opens a new window)