Nov 13, 2024  
2024-2025 Undergraduate Catalog 
    
2024-2025 Undergraduate Catalog
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GC 3790 - Brand Agency Leadership Practicum

3 Credits (2 Contact Hours)
This course exposes students to critical thinking, client management, project management, and creative management skills necessary to become a successful brand communicator. Student interns lead other students within their discipline (account, strategy, design, copy, UI/UX and videography) to help them further develop their skills. They are also responsible for applying their unique skills as part of a multi-disciplinary team tasked with solving real-world problems for external clients. A strong emphasis is placed on developing the skills necessary to cultivate strong client relationships vital to career success. May be repeated for a maximum of nine credits. Preq: GC 3750 . Coreq: GC 3791 .



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