Sales Engineering Certificate

Program Description

Many engineering graduates begin their careers in technical sales. Therefore, it is important they understand customer needs and can effectively communicate a value proposition. The Sales Engineering Certificate is a collaborative initiative between the Marketing Department in the Wilbur O. and Ann Powers College of Business and the College of Engineering, Computing and Applied Sciences, and provides students a competitive advantage in the marketplace. The certificate consists of nine credits and the following coursework is required:

• MKT 3240 - Introduction to Professional Selling 3 Credits
• MKT 4240 - Sales Management 3 Credits
• Specialization Requirement (3 Credits) ¹

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  ¹For the Specialization Requirement, students should select three credits from the following:

  • CE 3310 Construction Engineering and Management  
  • CE 4910 Selected Topics in Civil Engineering  
  • ENGR 2200 Evaluating Innovations: Fixtures, Fads and Flops  
  • IE 3840 Engineering Economic Analysis  
  • IE 4910 Selected Topics in Industrial Engineering  
  • MKT 4950 Selected Topics in Marketing